Gmc Changes Policy At Bunnings

Quote:

---

Originally Posted by coastie

I can't for the life of me work out why GMC don't open their own dedicated stores they have a big enough product range surely to support this? Their products ,sure are built to a price point,but wouldn't it be nice to go into one store and be able to buy any of their gear ,mowers, power tools etc in one place as I don't think Bunnies carried even a smidgen of their product range!
Perhaps even a repair service?:confused:

---

Its just not their thing. To date they have, in a very short tiime, become the premium importer and distributor of increasing quality home use power tools.

To become a retailer would add the retailers margin into their revenues but add another business layer to manage, plus the high costs of retail and the uncertainties.

You would also see some negative re-action from their existing retailers which would probably hurt their business more than their own shops would help. No retailer will stand competition from the distributor at a retail level.

I notice that they have now got their tools into the major, general stores, ie Target and Big W.

They are also growing in overseas markets, like the US.

Things are going well for them, looking after their core business. They are probably expanding as fast as they can cope with. Why jeopardise this success for a minor, complex venture in what is an already well served market?

I would think they are sticking to their knitting and continuing to build the brand.

This is only my take on the matter. Could well be wrong.

No doubt all true, and well reasoned.

Still think it'd be cool to be able to walk into a store and see the whole range, all the spares, all the Triton range and all their spares as well.

Stihl do something like that, why not power tool companies (other than for Bodgy's excellent points above of course).

Quote:

---

Originally Posted by ubeaut

Maybe it's Bunnies policy and not GMC's.

Rumour has it that Bunnies have handed back all or most of their GMC stock. Could just be a rumour with no truth attached to it, but what you are saying here would help in part to verify the rumour.

---

Its just a rumour. GMC are the third biggest supplier to Bunnings after a paint company and a company that supplies nails, screws etc. GMC supply more power tools to Bunnings than their own exclusive brand Ozito. GMC have definately not had stock sent back. I gotta say I really have a good chuckle about some of these rumours, they are really funny!!

As for the warranty it is quite simple. If the tool fails with 14 days you take it back to the store for a replacement or refund. After 14 days you deal direct with GMC where we replace the tool door to door to the end user. If the end user does not want that same tool they can get a different tool to the same value. We are all about providing a solution to the problem whether the customer has his receipt or not.

:)